Owner EESO Pty Ltd as trustee for EESO Business Trust

Service Merchantwise Pty Ltd **** Street PRAHRAN VIC 3181

Filing Date 26 August 2010

Class 9 Apparatus for carrying images and/or sound; compact discs; audio discs and video discs; audiocassettes and videocassettes; CD ROMs; digital versatile discs, high definition DVDs and other discs and devices in this class on which sound and/or images may be pre-recorded and/or stored; media for the reproduction of images and sound in this class; audiovisual apparatus in this class; motion picture films and audiovisual recordings in this class; motion picture films and audiovisual recordings featuring music, animated cartoons, live-action performances and/or live-action performances by costumed characters; motion picture films and audiovisual recordings in the fields of science fiction, mystery, fairy tales, comedy and drama; musical video recordings, musical sound recordings and phonograph records; computer software; computer games software; computer software (including in the field of entertainment) and manuals sold as a unit; computer software and manuals for use in creating, updating and maintaining calendars, for information management and for use as computer screen savers; decorative magnets, including refrigerator magnets; eyeglasses, eyeglass cases, sunglasses and sunglass cases; computer and video-game cassettes, cartridges, discs and programs; video game machines for use with television receivers; downloadable game software; downloadable computer games; electric door bells; electric switch plates; decorative switch plate covers; audio speakers; swim masks; swim goggles; snorkels and swimming floats

Class 16 Paper goods and printed matter; books and magazines; comic books and magazines, including comic books and magazines featuring comic strips and science fiction themes, stories and characters; comic book reference guide books; fiction books; novels; books featuring stories and characters in illustrated forms; novels featuring graphical illustrations; graphic novels; video game strategy manuals and books; postcards; trading cards and collectors cards; trading greeting cards; notebooks; binders; decals; stickers; posters; photograph and scrapbook albums; calendars; folders; desk pads; writing pads; stationary items; pens; pencils; erasers; paper towels; paper storage containers; chalk boards; crayons; markers; dry erase writing boards and writing surfaces; paper flags and paper pennants

Class 21 Household or kitchen utensils and containers; non-electric domestic utensils and appliances; glassware, porcelain and earthenware not included in other classes; brushes in this class; disposable cups, plates, bowls and dishes in this class including of paper, cardboard, plastic or polystyrene; mugs, bottle openers, portable beverage coolers, insulating sleeve holders for beverage cans, portable ice chests for food and beverages; bath accessories in this class including hair brushes, sponges, and cup holders; cleaning cloths; lunch boxes, pre-moistened towelettes for household cleaning; towel racks; wiping cloths; plastic storage containers for domestic use; figurines and ornaments in this class; cosmetic bags and cases; ornamental ware for household use, ornamental ware for kitchen use; picnic ware; tableware (other than knives, forks and spoons), including of cardboard or plastic

Class 24 Bedding goods in this class; bed linens; duvet covers; bed blankets; bed canopies; crib canopies; blanket throws; table coverings in this class; fabric table runners; table mats in this class; tea towels; curtains; textile wall hangings; bathroom linen; bath linens; bath mitts; bath sheets; bath towels; beach towels; shower curtains; cloth flags; cloth pennants; felt pennants; fabric flags; face cloths of textures and of toweling; furnishing fabrics; serviettes of textile

Class 25 Clothing, footwear and headgear; shirts; T-shirts, sweatshirts, sweaters, vests, jackets, warm-up suits, robes, pants, shorts, clothing belts, dresses, overalls, infantwear, playsuits, cloth bibs, headwear, footwear, boots, socks, tights, beachwear, swimsuits, swimwear, bathing caps, tennis wear, rainwear, jackets, coats, gloves, mufflers, hats, sun visors, neckwear, cummerbunds, bandanas, scarves, pyjamas, nightshirts, nightgowns, undergarments, aprons, masquerade costumes, masquerade costumes with masks sold in connection therewith, tank tops, underwear, and wristbands

Class 28 Games and playthings; toys and sporting goods; play figures and accessories therefor; action figures and accessories therefor; toy figures; electric action toys and mechanical action toys; dolls and accessories therefor; doll playsets; plush toys, stuffed toys, puppets, windup toys; board games, card games, playing cards; dominoes, jigsaw puzzles, manipulative games, marbles, paddle ball games, yo-yos, balloons, jump ropes; kites and accessories therefor, namely, kite boards, kite handles, kite string, kite tails and kite reels; bubble making wands and solution sets; magic tricks; bath toys; play swimming pools; toy vehicles and accessories therefor; toy model hobby craft kits; toy banks; toy boxes; toy guns, toy holsters, toy archery bows and arrows, toy swords, toy rockets, toy bucket and shovel sets; children's play cosmetics; baby rattles, baby multiple activity toys, toy construction blocks; musical toys; target games; action skill games; balls including baseballs, basketballs, footballs, golf balls, tennis balls, playground balls, sports balls, soccer balls, volleyballs, rubber balls, foam rubber balls, beach balls, baseball bats, baseball gloves, flying disks, disc type toss toys, body boards, badminton sets, dart flights, golf club head covers, roller skates, skateboards, toy scooters; swim fins; swim floats for recreational use; face masks; pinball-type games; christmas tree decorations; egg decorating kits; hand held units for playing electronic games; arcade game machines; arcade-type electronic video game machines; pinball machines; pinball-type game machines, stand-alone video game machines; lcd game machines; in-line skates and ride-on toys

Class 41 Entertainment services including production and distribution of motion pictures, films, television programs, interactive television programs featuring animated and live-action entertainment; children's entertainment services; provision of entertainment services including in the fields of science fiction, comedy, drama, mystery, sports, news, talk shows, variety, travel shows, documentaries, movie reviews, psychology, education, recreation; provision of live performances; provision of the entertainment services of individual entertainers; cultural events; musical performances; audio recording and production of animated and live action entertainment; concerts; theatrical production services; publication of books, magazines, cartoons, comic strips and comic books; fan club services; providing online computer games; providing a website featuring musical performances and music; providing online electronic publications including newsletters, bulletins, and online blogs in the field of entertainment; providing a website featuring digital music from MP3 Internet web sites