Owner The Rewards Factory Limited ACN/ARBN 095 009 742

Service Leonard D Samuel PO Box 345 PASCOE VALE SOUTH VIC 3044

Filing Date 13 August 2010

Class 35 Advertising; business management; business administration; office functions; accounting; provision of retail and wholesale services; compiling, arranging and publishing of catalogues; customer loyalty programs; employee loyalty programs; department stores; discount card services; distributorships; wholesalers; exhibition services; exhibit preparation of trade exhibitions and shows; arranging exchanges between buyers and sellers; exchange services; bartering of goods and services; franchising; franchising services; frequent buyer incentive programs; incentive programs; hypermarkets; preparing mail order catalogues; marketing; market research; merchandise catalogue compilation and publishing; on-line information services related to advertising, business management and administration, and office functions; online advertising over a data communications network; online provision of directories; point of purchase promotions: price quotation services; procurement services; professional referrals services; business information and business agent services; sales promotion; promotional services; mail order promotions; promotions; provision of directories online; publication of advertising material online; bulk purchasing for other businesses; purchasing and inventory services; purchasing services; referrals services; registry services; rental of mailing lists; sales promotion through employee loyalty programs; sales promotions through customer loyalty programs; sales promotions at point of purchase/sale; sales promotions by distributing game pieces and playthings; sales promotions by issuing redeemable coupons; sales promotions by means of discount card services; sales promotions through frequent buyer incentive programs; organisation, operation and supervision of sales and promotional incentive schemes and loyalty schemes; services relating to the supply of benefits in connection to loyalty and incentive schemes; discount retailing services rendered to club members; convenience stores; supermarkets; telephone answering and booking services; telephone order services; telephone call centre services; trade exchanges; distribution of samples; outdoor advertising; organisation and administration services in relation to the supply of benefits for customer loyalty and frequent buyer or frequent flyer schemes; organisation and management of discount card loyalty schemes; organisation and management of customer loyalty programmes