Owner Jumeirah International LLC

Service Blake Dawson Level **** Street MELBOURNE VIC 3000

Filing Date 12 February 2008

Class 16 Paper and paper products; cardboard and cardboard products; booklets; flyers; pamphlets; calendars; cards; business cards; forms; stickers; greeting cards; invitations; labels; letters; newsletters; note books; stationery pads; blotters; memorandum and engagement books; photographs; albums; diaries; letter racks; files; index files; postcards; posters; tickets; writing pads; writing paper; printed matter; newspapers; menus; paper drinks coasters, paper place mats; periodicals; books; bookbinding materials; printed publications; journals; brochures; magazines; catalogues; stationery and office requisites; pens; pencils; felt pens; propelling pencils; ballpoint pens; rulers; erasers; paperweights

Class 35 Sales and marketing of temporary accommodation, including serviced apartments and apartment hotels; hotel, serviced apartment and restaurant management; franchise services, including the provision of food and beverage services, restaurant, self service restaurant, takeaway restaurant, coffee shop,cafe, snack-bar services, preparation of food and beverages services and hotel, serviced apartment and temporary accommodation services; the bringing together, for the benefit of others, of a variety of goods (excluding the transport thereof), enabling customers to conveniently view and purchase those goods; organisation of exhibitions and commercial or advertising purposes; rental of advertising space; arranging, conducting, managing and providing loyalty rewards programmes, including administering the provision of benefits and rewards connected with loyalty rewards programmes; consumer incentive programmes; promotion of hotel accommodation, restaurants, food, beverages, resorts, spas, golf courses, sports events, travel packages, tours and theme parks through the administration of an incentive award programme; provision of the aforementioned services via a global computer network; provision of information and consultancy services relating to the aforementioned services

Class 36 Insurance services; financial and incentive reward programmes; insurance services connected with arranging, conducting, managing and providing loyalty rewards programmes; issuing of tokens or vouchers of value in relation to loyalty reward programmes