Owner Advance Magazine Publishers Inc

Service Blake Dawson Level **** St SYDNEY NSW 2000

Filing Date 18 July 2007

Class 35 Public relations, endorsement and publicity services; representation and agency services for artists, writers, actors, models, performers, photographers and others involved in the entertainment and media industries; distribution of samples; market research services; organisation of fairs and trade shows for advertising and promotion purposes; including, but not limited to, all the aforesaid services provided via the Internet, the world wide web and/or via communications networks

Class 38 Broadcasting, communication, telecommunication and datacasting services including television broadcasting services and interactive services; digital broadcasting, communication, telecommunication and datacasting services (including interactive services); transmission services (regardless of the technological means of transmission); computer aided transmission of messages and images; telecommunication services being the provision of links to databases; facsimile transmission services; information and message sending services including telephone information services; communications via telephone and facsimile; communication by computer via global computer networks including the Internet; transmission of information on a wide range of topics via on-line services (including online, interactive, digital and datacasting information services); on-line visual, audio and audio-visual transmission services; transmission of information on a wide range of topics by means of electronic communications networks including global computer networks; mobile telephone services; telephone alert services; mobile telephone alert services; short message service (SMS), picture messaging (MMS) and text message services, including short message service (SMS), picture messaging (MMS) and text alert services; information services in relation to the foregoing

Class 41 Publishing; electronic publishing; arranging, organising and conducting competitions, contests, fashion shows and tournaments in this class; arranging, organising, sponsoring and conducting competitions, contests, fashion shows and tournaments for cultural, entertainment, training, culinary, sporting, fashion, recreational, artistic, musical and dancing; information services (including on line information) relating to education, sport, entertainment, recreation, fashion, political news, news programming, current affairs or cultural activities; education services; entertainment services; cultural services; production of television and radio shows and video and audio tapes; production of television programs and television content, including interactive television programs and television content; educational and entertainment services provided via all forms of electronic transmission, including broadcast, narrowcast, multi-point, point-to point, free-to-air, pay and subscription television, datacasting and digital means; interactive games services; publication of information on the global computer networks including the Internet; publication of information in the fields of education, entertainment, sport, recreation, fashion, political news, news programming and current affairs via online services; provision of information in the fields of education, entertainment, sport, recreation, fashion, political news, news programming and current affairs by means of electronic communications networks including global computer networks; interactive games services; advisory services in relation to education, entertainment, publishing and training; arranging and conducting educational seminars and workshops; consumer education services including in relation to restaurants, clothing, cosmetics, hotels and other temporary accommodation, holidays, motor cars, and consumer goods and consumer services; arranging, conducting, creation, production, distribution and presentation of live shows, films, concerts, stage shows, parties, entertainment events, public forums, balls, award ceremonies, discos, dances, award ceremonies, sporting events and other entertainment; entertainment services of a magazine club and mailing list; competitions provided by telephone, short message service (SMS), picture messaging (MMS) and other communications technologies; conducting of phone-in competitions; conducting of competitions by short message service (SMS), picture messaging (MMS) and other communications technologies; information services in relation to the foregoing