Owner Identity Direct Ltd

Service Ortega Publishing Pty Ltd

Filing Date 21 July 2004

Class 9 Accounting machines; calculators; answering machines; animated cartoons; time clocks; audio tapes; videos; compact discs; DVD; digital storage media; computer game programs; computers; computer peripheral devices; recorded computer software; covers for electric outlets; dictating machines; dosage dispensers; electric batteries; headphones; holograms; lasers, not for medical purposes; mouse pads; portable telephones; downloadable computer software; radios; measuring rulers; scales; personal stereos; torches; teaching apparatus; telescopes; time recording devices; vending machines; walkie-talkies; weighing machines; mobile phones; mouse pads; memories and memory extensions for use with electronic games of all kinds; tags carrying magnetically, optically, or electronically recorded or encoded information; clock-radios; electronic and recorded multimedia publications; reflecting items for wear, for the prevention of traffic accidents not being clothing; parts and accessories for the above mentioned allowed in this class

Class 16 Activity books; comic books; calendars; coasters; business card holders; exercise books; colouring books; story books; trading cards, trading card sets; trading card albums for collecting trading cards, boxes for trading cards; shoe labels; book marks; stickers, sticker sets; sticker albums, boxes for sticker sets; art and craft kits; address books; boxes for books; calendars; crayons; marking pens; art and craft paints, chalks, and sets of these; gel pens; highlighters; document cases; diaries; heat applied appliques made of paper; decalcomanias; temporary tattoos; paper party supplies, namely paper napkins, papers placemats; posters; poems; gift wrap and ribbons, table covers of paper and paper bags; publications, namely books, magazines, newsletters, souvenir booklets, guides, almanacs; maps; artists materials allowed in this class; notebooks, ring binders, diaries, scrapbooks, sketchbook albums, slate boards; memo pads and cubes; hand towels markers, pens, pencils, pencil cases and pencil tins, pencil erasers, pencil sharpeners, pencil topers, rulers, photo albums, portfolios, folders, school kits containing markers, pens, pencils, rulers, erasers and note pads; student planners; wall posters; postcards, stationery, writing paper, envelopes, stencils, greeting cards and pennants, stamps and stamp pads, writing paper and envelopes, computerised photos; figurines (statuettes) and puppets of papier machi; instructional and teaching materials of paper; printed vouchers and coupons, provided individually and bound in sets; all the above said made in materials allowed in this class

Class 28 Toys, games, playthings and sporting goods; audio visual and visual toys; hand held units for playing electronic games; dolls, puppets, playsets for dolls, doll clothing and costumes; children's play cosmetics; role playing games; reproductions of characters used in productions and special events; paper and plastic party favours allowed in this class; balloons; plasticine; play dough; plastic colouring sheet; inflatable baths and pools, swimming and ride-on toys; toy vehicles; kids wallets; ride-on toys; toy houses and tents; scooters; skateboards; surf boards; beach toys, puzzles; bubble blowers; skipping ropes; toy guitar; toy keyboard; Christmas tree ornaments; Christmas trees of synthetic material; kick board flotation devices for recreational use, body boards and leashes therefore; toy boxes; sand boxes; inflatable toys; toboggans, snow saucers, snowboards, mobiles for children; teddy bears; Christmas tree ornaments; toy golf sets; activity sets; toy craft kits comprising moulds and moulding compound for making toy figures and replicas; educational toys; flying discs; pet toys; marbles and yo-yos; paper hats, paper party horns, playing cards

Class 35 Advertising services; publicity services; dissemination of advertising material; rental of advertising space (including online advertising space); retailing, wholesaling, advertising, promotion, marketing and trading services (including the foregoing provided on-line and through publications, electronic publications, catalogues, newsletters, direct mail and mail order or otherwise); facilitating retailing, wholesaling, advertising promotion, marketing and trading services (including the foregoing provided on-line and through publications, electronic publications, catalogues, newsletters, direct mail and mail order or otherwise); interactive advertising, promotion, wholesaling, retailing and marketing of goods and services including via interactive digital television, datacasting and global computer networks; publicity services; organisation of business promotional campaigns; electronic commerce services including transaction services; information services (including online, interactive, digital and datacasting information services) relating to business, the economy and government business; market surveying services being the sampling, testing and appraisal of restaurants, clothing, cosmetics, hotels and other accommodation, holidays, motor cars and consumer goods and services; auctioneering services; valuation services in this class; home shopping services; arranging the provision by third parties of discounts, complimentary goods and complimentary services; product and service promotion; operation and administration of loyalty marketing and other sales promotional incentive and customer loyalty programs; sales promotion including incentive programs and customer loyalty programs; the supply of benefits in connection with loyalty and incentive programs and schemes; business services of a magazine club; services to assist people in the selection of gifts; arranging and managing subscriptions to magazines, other publications and to on-line services; exhibitions and trade fairs for commercial or advertising purposes; business management, consultancy, information and advisory services in this class; dissemination of information in relation to advertising, publicity, business and commerce; arranging, organising and conducting competitions, contests and tournaments in this class; arranging, organising and conducting competitions, contests and tournaments for advertising, business

Class 41 Arranging and conducting training, entertainment, cultural, sporting, recreational and educational activities and facilities; distribution of electronic and printed publications; multimedia production; mentoring and coaching; employment training and career counselling; educational information, facilities and events for children; publication of books, electronic books, online books (not downloadable), magazines and music; correspondence courses; training and entertainment information services including such services provided online; activity centres; art exhibitions and galleries; art shows; production of music and music festivals; musical performances; securing and contracting musical performances; physical education, and physical fitness instruction; sporting and fitness clubs, clinics and salons; wine appreciation, art appreciation and cuisine appreciation courses and seminars; educational services providing educational institutions; producing, organizing and presenting conferences; organizing and conducting training, festivals, lectures, seminars and workshops; publication and distribution of newsletters, magazines and other printed matter; provision and operation of educational facilities; training consultancy; production of audio and video productions; commissioned writing for others; translation services; party plan services

Class 42 Industrial design; clothing and fashion designing; computer programming; computer software design; conversion of data or documents from physical to electronic media; copyright management; creating and maintaining web sites for others; designing and hosting web portal services; designing of scale models and dioramas; graphic arts designing; layout design of books and magazines; leasing of rights to photographic prints and transparencies; licensing of intellectual property; packaging design services; quality control; research and development for others; education research